Saturday, August 28, 2010

Rick Scott Has A Plan For Jobs, No Plan For This Spot

We think Rick Scott would make a dandy governor for Florida, but this TV commercial couldn't get you elected President of the Paris Hilton Fan Club. (And you'd be running unopposed for that one.)

Theoretically, the spot is about Scott's plan to bring jobs to Florida, but the visuals look he spend the afternoon rummaging through the trash can behind the Florida Board of Tourism.

They probably meant it to be a lovely pastiche of Florida vistas, but it really doesn't work. Especially when Rick's plea to phase out the business income tax is illustrated by a waist down shot of a woman in white slacks.

Grade: D

Check out "Jobs"

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